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How Do You Know If A Franchise Is Right For You?
Posted by Franchise Grade Team July 9, 2014
Franchises are complicated yet simple. The best ones have spent years fine tuning their processes; their systems, their brand and their marketing so that their franchisees can step in, follow the script and hopefully prosper.
Read moreItem 20 in the FDD Deserves Your Full Attention.
Posted by Franchise Grade Team July 7, 2014
Individuals considering a franchise opportunity need to review and analyze the Franchise Disclosure Document, commonly referred to as the FDD. Every franchisor is required to have an FDD and provide a copy to qualified franchise candidates. The FDD consists of 23 items or questions and although the responses to each item may differ, the 23 items are the same whether it’s McDonald’s or a new franchisor.
Read moreShould You Buy A Master Franchise?
Posted by Franchise Grade Team June 19, 2014
Consider this scenario: You have been investigating the purchase of an outlet in a new franchise system. After some discussion, the franchisor asks you if you are interested in buying a master franchise for your state. Should you consider the offer?
Read moreTop 5 Tips For Choosing The Right Franchise
Posted by Franchise Grade Team June 16, 2014
Each day countless individuals embark on a journey where the final destination is a franchise opportunity that will lead to a successful franchise business. The path to finding a franchise that most closely fits the profile of the individual can be arduous and difficult. It requires focus, determination, attention to detail and objectivity. The Internet is replete with articles and advice that present the steps one should follow when considering a franchise opportunity. There are articles on the FranchiseGrade and FranchiseKnowHow websites that provide guidance on the franchising process. Whichever steps you choose include in your franchise selection and evaluation process, there are certain ones that should be followed. I’ve outlined five tips that every franchise candidate should use when selecting and evaluating a franchise opportunity.
Read moreThe Best Reward And Loyalty Programs For Your Catering Customers
Posted by Franchise Grade Team June 11, 2014
When it comes to catering out of restaurants, our industry still has trouble defining who our target customers are. At a surface level we continue to think of our catering customers as professionals, such as sales representatives, administrative assistants and pharmaceutical representatives, that are all in need of an exceptional off-premise catering experience where they live, work and play.
Read moreA 6-Step Approach to Planning Your Franchise Social Media Strategy
Posted by Franchise Grade Team June 9, 2014
While I’m a complete believer in franchise-wide social media systems, you simply may find that you buy into a franchise without something in place.
Read moreHow To Manage Your Financial Business Goals
Posted by Franchise Grade Team June 2, 2014
Most franchise owners and managers get a monthly profit and loss and balance sheet statements from their accountant. These are important statements to have and understand. They indicate what happened, but do not indicate why the results were what they were. In other words, most business owners simply don’t know what caused the results. Not fully understanding what caused the results severely limits an owner’s ability to manage effectively.
Read more3 Steps for Using Facebook and Email Marketing to Get Customers
Posted by Nate Riggs May 22, 2014
Last year, Forrester Research cited that 838 billion email marketing messages were sent over the course of 2013. That's an amazingly big number of messages being sent directly to consumers. So why is this? We live in the age where billions of people spend unbelievable amounts of time on Facebook, sometimes checking their news feeds multiple times each day. So the question is why are so many companies investing time and effort in email?
Read moreWhy Every Small Business Should Follow The Franchise Model
Posted by Franchise Grade Team May 14, 2014
Ok, I get it. You have no interest in franchising your business or in buying a franchise. You want to grow your business organically, with a local grassroots effort. You don’t want to pay royalties or a large up front fee. And you certainly don’t want to incur the cost of transforming your business into a franchise. It’s just not you.
Read moreHow The Entrepreneurial Spirit Can Lead To Unprecedented Heights
Posted by Erle Dardick May 12, 2014
When I was a kid in Montreal, Canada, I used to walk around the block knocking on doors asking to shovel sidewalks and driveways to make a few quarters. On one occasion, I actually shoveled the snow on my neighbor’s walkway before I knocked on the door. Luckily, I got paid anyways! Not bad considering I was only 10 years old at the time.
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