---
title: Blog | Nate Riggs | FranchiseGrade.com, Inc.
description: Our advice and commentary from industry experts will help you attract and engage investors, by validating key points of interest and reinforcing your brand message, as candidates review franchise opportunities.
---

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# Nate Riggs

### Home Based Children’s Franchises Provide Ease of Entry

September 27, 2016

As the popularity of children’s service franchises increases, the number of home-based franchises account for 30% of those franchise systems. Combining the benefits of a home based franchise with the increased demand for children’s services represents a good opportunity for certain franchise candidates. The use of new technologies has accelerated the growth and efficiencies of home-based franchises. In the past, a person that operated from a remote location would have limited resources to manage their affairs. Today, it’s become common place for business owners and employees to work from home.

[Read more ](https://mvp.franchisegrade.com/blog/home-based-childrens-franchises-provide-ease)

---

### Franchisors Should Be Confident Yet Candid

April 8, 2016

When presenting their franchise concept to qualified prospects, franchisor staff should balance their presentation with their confidence in the franchise and the amount of effort it takes for a franchisee to be successful. Franchisors that follow this advice have a better chance of developing a successful franchisee network.

[Read more ](https://mvp.franchisegrade.com/blog/franchisors-should-be-confident-yet-candid)

---

### 3 Steps for Using Facebook and Email Marketing to Get Customers

May 22, 2014

Last year, Forrester Research cited that 838 billion email marketing messages were sent over the course of 2013. That's an amazingly big number of messages being sent directly to consumers. So why is this? We live in the age where billions of people spend unbelievable amounts of time on Facebook, sometimes checking their news feeds multiple times each day. So the question is why are so many companies investing time and effort in email?

[Read more ](https://mvp.franchisegrade.com/blog/3-steps-for-using-facebook-and-email-marketing-to-get-customers)

---

### Can I use Google Media Tools to support my franchise operations?

March 5, 2014

In late 2013 at the Online News Association ‘13 digital journalism conference, executives from Google introduced a new suite of tools.

[Read more ](https://mvp.franchisegrade.com/blog/google-media-tools-for-my-franchise)

---

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All information provided on the blog articles is obtained by Franchise Grade from sources believed by Franchise Grade to be reliable and accurate. Any forecasts, calculations or predictions contained on the are articles are believed to be as accurate as the data and methods will allow.

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