Emotion: Ambition (2)
Share /Franchise Systems are Stretching for Growth
Posted by Jeff Lefler September 6, 2017
It’s hard to grow a franchise system. Selling franchises can be daunting at times. To try and cast a wider net, some franchise systems differentiate their business model to appeal to a broader range of investors. This means that they’ve created multiple ‘buildout’ options to offer investors. These buildouts, based on square footage as an example, can be two completely different investment ranges and attract two different types of investors.
Read moreThe 6 Most Common Careless FDD Errors
Posted by Jeff Lefler September 1, 2017
I’ve written several articles identifying ways to better use your FDD as a marketing tool. What’s interesting to me is that most franchise executives see the FDD as a legal document and nothing else. This could be the result of attorneys being the only authority on FDDs and that executives have deferred a number of decisions about their FDD to their legal counsel.
Read moreFranchisors Should Have Key Competitor Statistics
Posted by Ed Teixeira August 25, 2017
Since franchisors operate in a highly competitive environment it’s critical that franchise development staff have as much data on their competitors as possible. Their knowledge should extend beyond knowing the initial franchise fee, quality of the franchisee territory, royalty fee and details regarding Item 19 disclosure. This type of information, which is accessible for prospective franchisees in an FDD or a franchisor website, provides limited insight into a competitor. As franchisee candidates review their investment options they will acquire crucial information.
Read moreBe Careful of Sloppy Franchise Disclosure Documents (FDD)s
Posted by Jeff Lefler June 26, 2017
There are a number of landmines while searching for the right franchise opportunity. Investing into a franchise can be a great business opportunity for a first-time business owner. But taking time to review each franchise, studying the opportunity for profit and analyzing the investment risk is hard. Most prospective franchisees do a poor job at this proper due diligence.
Read moreUse a Franchise Attorney When Investing in a Franchise
Posted by Ed Teixeira June 21, 2017
Every day, people like you purchase a franchise without the benefit of franchise counsel. This happens despite the warning in the Franchise Disclosure Document (FDD) to seek the advice of an attorney. Before you invest in a franchise and sign the franchise agreement, be sure to use a franchise attorney to guide you along the way.
Read moreWhat is the Burden of Business Ownership?
Posted by Jeff Lefler April 28, 2017
As a business owner, responsibility for decisions begins and ends with me. Decisions I make today will impact the future of my business and ultimately my company’s success.
Read moreThe Top 3 Reasons to Invest in an Emerging Franchise
Posted by Jeff Lefler April 26, 2017
Franchising provides a great opportunity for you to own a business. It can enable a route to success, growing from one franchise to hundreds of franchises. But, like any business, there are risks. Franchising is unique in that certain franchise systems help reduce this risk, while others can increase this risk based on false securities offered under the franchising umbrella.
Read moreThe Best Franchise Opportunities You’ve Never Heard Of
Posted by Jeff Lefler April 13, 2017
Quick! How many franchises can you name? More than likely, you thought of national franchises like McDonalds, Chick-Fil-A or Applebee’s. These companies are prevalent across the country. But that is just the tip of the iceberg in franchising. There are over 2,500+ franchise opportunities. In our recent Facts & Figures report: Kings & Paupers: The Long Tail of Franchising, we studied the franchise industry and 73% of franchise systems have less than 100 outlets. These emerging brands may offer great investment opportunities for you but without knowing about them, how would you be able to compare them to a national franchise?
Read moreFranchisee Training Resources
Posted by Franchise Grade Team February 3, 2017
Nearly every business in the franchising industry has its own vaunted pool of industry-specific “training resources”. For example: The restaurant industry has the National Restaurant Association (www.restaurant.org). Their training programs cover everything from training for the general manager to the people who actually prepare and serve the food. But there are also training resources for those who may not have decided on an industry to jump into; resources that can give you a bit more insight into what it takes to become a franchisee; to help with your decision-making. A couple of favorites:
Read moreAttributes Of A Successful Franchise System
Posted by Franchise Grade Team February 1, 2017
The franchise industry sometimes receives mixed reviews including the occasional bad press. However, a look at the top tier of the industry reveals franchises that are successful for both franchisors and franchisee investors.
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