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College and Business Are Like Oil and Water

Posted by Jeff Lefler October 25, 2017

To me, college is like a guided tour of a museum. You know what you’re going to see and often what the outcome will be before you even start. Someone holds your hand, shows you the way, teaches you and guides you through the journey. At the end, the finish line was always the same; you completed the tour and received your degree. You knew exactly what you were getting before you even started.

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Three Reasons Why Your Business Could Fail

Posted by Jeff Lefler October 13, 2017

Starting a business can be exhilarating, challenging and rewarding. The excitement and thrill of building a successful business from the ground up is difficult to top. But the excitement and enthusiasm can quickly fade away to a daily grind and workload that can break some people. I’ve read that 96% of businesses fail within the first 10 years. To me, this statistic seems a bit high but the specific percentage doesn’t matter it’s the fact that most businesses fail within 10 years.

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How Much Money Can “X” Franchise Make?

Posted by Jeff Lefler September 11, 2017

How much money can I make?

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The Importance of Benchmarking Franchise Performance

Posted by Ed Teixeira August 21, 2017

Franchisors looking to establish an effective franchise expansion strategy need to have the proper tools to be successful. This means having a quality Franchise Disclosure Document and a track record of successful franchisee performance. Constructing an effective franchising strategy starts with knowing who your competitors are and how well they are performing. You need the ability to compare your franchise system performance to your competitors, both strong and weak. Benchmarking your franchise system against your franchise category, franchise sector and individual franchises requires the right data.

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Getting Noticed in a Crowded Franchise Industry

Posted by Jeff Stephenson July 7, 2017

How do you guarantee that the public knows your business exists? You need to have an eye-catching sign that depicts the personality, services, and products of your brand. You want people to recognize your sign when they see it, even when they see it in a new place.

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Fuel Your Creativity With a Paint Night Franchise

Posted by Jeff Stephenson June 28, 2017

Why has there been such an explosion in Paint Night parties? The answer is much simpler than you would think.

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Franchisee Training Resources

Posted by Franchise Grade Team February 3, 2017

Nearly every business in the franchising industry has its own vaunted pool of industry-specific “training resources”. For example: The restaurant industry has the National Restaurant Association (www.restaurant.org). Their training programs cover everything from training for the general manager to the people who actually prepare and serve the food. But there are also training resources for those who may not have decided on an industry to jump into; resources that can give you a bit more insight into what it takes to become a franchisee; to help with your decision-making. A couple of favorites:

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What is a Brand to do with Twitter?

Posted by Jeff Lefler January 25, 2017

In my previous posts, I mentioned that more than half of Americans see, read or hear about a tweet every single day.

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Never Open A Franchise If This Is The Reason Why!

Posted by Jeff Lefler November 9, 2016

Live the American Dream! Be in business for yourself but not by yourself! Great marketing pitches are designed to get you to want to buy a franchise. If someone tells you there’s this turnkey business that’s just waiting for you to invest into and it’s a proven business model and can’t fail – run away. Every business, including franchised businesses have risk. They are not turnkey. If you are opening a franchise for one of these reasons – stop. Reconsider!

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Is Now The Time To Become A Real Estate Broker?

Posted by Franchise Grade Team October 28, 2016

It’s been nearly 10 years since what has been deemed as the “Great Recession”, the worst economic crisis in modern history took place. Due to economic conditions such as high unemployment and rising interest rates the financial situations of previous stable families dropped dramatically leading to a high increase in mortgage foreclosures; deeply impacting the success of each Real Estate Broker and their franchise systems.

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