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Should You Buy A Master Franchise?
Posted by Franchise Grade Team June 19, 2014
Consider this scenario: You have been investigating the purchase of an outlet in a new franchise system. After some discussion, the franchisor asks you if you are interested in buying a master franchise for your state. Should you consider the offer?
Read moreTop 5 Tips For Choosing The Right Franchise
Posted by Franchise Grade Team June 16, 2014
Each day countless individuals embark on a journey where the final destination is a franchise opportunity that will lead to a successful franchise business. The path to finding a franchise that most closely fits the profile of the individual can be arduous and difficult. It requires focus, determination, attention to detail and objectivity. The Internet is replete with articles and advice that present the steps one should follow when considering a franchise opportunity. There are articles on the FranchiseGrade and FranchiseKnowHow websites that provide guidance on the franchising process. Whichever steps you choose include in your franchise selection and evaluation process, there are certain ones that should be followed. I’ve outlined five tips that every franchise candidate should use when selecting and evaluating a franchise opportunity.
Read moreThe Best Reward And Loyalty Programs For Your Catering Customers
Posted by Franchise Grade Team June 11, 2014
When it comes to catering out of restaurants, our industry still has trouble defining who our target customers are. At a surface level we continue to think of our catering customers as professionals, such as sales representatives, administrative assistants and pharmaceutical representatives, that are all in need of an exceptional off-premise catering experience where they live, work and play.
Read moreA 6-Step Approach to Planning Your Franchise Social Media Strategy
Posted by Franchise Grade Team June 9, 2014
While I’m a complete believer in franchise-wide social media systems, you simply may find that you buy into a franchise without something in place.
Read moreShould A Franchisor Support A Franchisee's Local Social Media Efforts?
Posted by Franchise Grade Team March 8, 2014
Recently I met with a franchisor that is quickly growing the franchise across Canada. What I discovered about the company’s social media surprised me…not because I haven’t seen evidence of it before with other franchises but because I’ve never met a franchisor state it quite as plainly as this one did.
Read moreWhat is Better Than Increasing Minimum Wage?
Posted by Franchise Grade Team February 2, 2014
There has been a lot of press recently about the wages of fast food and retail employees. While this is a very real issue, Money, however, is not the number one issue among employees. Survey after survey indicates that recognition is the number one need of most workforces.
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