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The Fall of A Giant – Are Subway’s Healthiest Days Behind Them?

Posted by Franchise Grade Team May 9, 2019

Not even a decade ago, Subway was the champion of healthy eating. In fact, they were the largest fast food chain in the world – a juggernaut in the quick-service restaurant industry, with global appeal and massive brand recognition.

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Technology Should Complement Not Replace Franchise Communications

Posted by Franchise Grade Team June 6, 2016

There is no denying that technology has enhanced the ability of people to communicate in mere seconds in a variety of ways. However, despite the advantages of enhanced communication, it does raise certain issues, especially as regards the franchise industry.

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Automated Phone Systems are a Barrier

Posted by Ed Teixeira May 6, 2016

If one were to ask franchisors what their top priority is, odds are that the overwhelming response would be to grow their franchise network with qualified franchisees. Yet, a number of franchisors continue to place a major roadblock on the road to achieving their objective. My opinion is based upon personal experience regarding how difficult it is to connect with a live person in many franchisor headquarters. For a number of years, businesses including franchisors, have replaced the position of receptionist with an automated contact system. Unfortunately, when pressing the number for the franchise department the response is often voice mail. I’ve even received the message: “The franchise department is closed” without instructions for leaving a voice mail.

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Franchisor Franchisee Litigation: Perception versus Reality

Posted by Franchise Grade Team April 4, 2016

When considering a franchise opportunity, one of the most important items, a prospective franchisee should review is the disclosed litigation between a franchisor and its franchisees. Presented in Item 3 of the Franchise Disclosure Document, this component of the due diligence process has been recommended by franchise attorneys and franchise industry professionals for countless years. There is little doubt that the amount and type of litigation a franchisor disclosed in their FDD can provide insight into the state and quality of franchise relations in a franchise system. However, what it doesn’t reveal is the amount of litigation that’s avoided due to a franchisor and franchisee amicably resolving their differences.

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The Most Critical Time in the Life of a New Franchisee

Posted by Franchise Grade Team January 31, 2016

In my experiences I’ve had the opportunity to observe a number of franchisee startups in several different franchise systems. One conclusion I drew from this experience was how important the first ninety days are to a franchisee startup. An important factor to this time period is the amount of support the franchisor provides to a new franchisee. When evaluating a franchise opportunity, a prospective franchisee needs to include the amount of services and support they can expect to receive during their grand opening and startup phase, on their checklist. This includes sample press releases, marketing materials, advertising support and on-site assistance.

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Consider Local Search Results When Purchasing a Franchise

Posted by Frances Leary January 5, 2014

There are many factors to consider when deciding what franchise is right for you as a new franchisee, and it’s important not to leave any stone unturned.

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