---
title: Blog | Frances Leary | FranchiseGrade.com, Inc.
description: Wired Flare, Inc., is a Canadian online marketing firm that develops and implements Internet marketing campaigns for franchises and organizations worldwide. She is also a published author and professional speaker, whose MA in folklore led to the development of a unique marketing approach that serves as the foundation of Wired Flare’s methodology.
---

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# Frances Leary

Wired Flare, Inc., is a Canadian online marketing firm that develops and implements Internet marketing campaigns for franchises and organizations worldwide. She is also a published author and professional speaker, whose MA in folklore led to the development of a unique marketing approach that serves as the foundation of Wired Flare’s methodology.

### Planning a Franchisee’s Approach to Social Media

April 15, 2014

As you consider your decision to purchase a franchise, you are most certainly also weighing the other commitments that go along with running your own business: employee management, day-to-day operations, sales, marketing and more.

[Read more ](https://mvp.franchisegrade.com/blog/planning-a-franchisees-approach-to-social-media)

---

### Consider Local Search Results When Purchasing a Franchise

January 5, 2014

There are many factors to consider when deciding what franchise is right for you as a new franchisee, and it’s important not to leave any stone unturned.

[Read more ](https://mvp.franchisegrade.com/blog/consider-local-search-results-when-purchasing-a-franchise)

---

### Creating a Social Care Policy for Your Franchise

December 18, 2013

What is Social Care?

[Read more ](https://mvp.franchisegrade.com/blog/creating-a-social-care-policy-for-your-franchise)

---

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All information provided on the blog articles is obtained by Franchise Grade from sources believed by Franchise Grade to be reliable and accurate. Any forecasts, calculations or predictions contained on the are articles are believed to be as accurate as the data and methods will allow.

```json
{
  "@context" : "https://schema.org",
  "@type" : "Organization",
  "address" : [ {
    "@type" : "PostalAddress",
    "addressCountry" : "United States of America",
    "addressLocality" : "Philadelphia",
    "addressRegion" : "Pennsylvania",
    "postalCode" : "19103",
    "streetAdress" : "Suite 3600, 1650 Market Street"
  } ],
  "founder" : {
    "@type" : "Person",
    "name" : "Jeff Lefler"
  },
  "foundingDate" : "2013-01-01",
  "legalName" : "Better Franchising Inc.",
  "logo" : {
    "@type" : "ImageObject",
    "url" : "//f.hubspotusercontent40.net/hubfs/3867240/ADMIN/FG-Logos/fg-logo-tagline.png"
  },
  "name" : "FranchiseGrade.com, Inc.",
  "sameAs" : [ "https://twitter.com/franchisegrade", "https://www.facebook.com/FranchiseGrade/", "https://www.linkedin.com/company/franchisegrade-com", "https://www.youtube.com/c/Franchisegrade" ],
  "telephone" : "1-800-975-6101",
  "url" : "//mvp.franchisegrade.com"
}
```