Emotion: Fear (4)
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Defeating the De-Motivator, When seeds of doubt creep into consciousness!
Posted by Franchise Grade Team November 20, 2014
The sweet strains of a Puccini aria cut through the Saturday night clatter of the busy Italian restaurant in New York City, but it wasn’t coming from the aging voice of the Sicilian baritone who was hired to belt out favorites like Funiculi-Funicula. It was a soprano whose crystal clear voice filled the room. Within moments all the ambient noise came to a halt. Diners stopped eating and talking, busboys stopped clearing tables, the cooks even came out of the kitchen.
Read moreDealing with Customer Complaints
Posted by Franchise Grade Team October 4, 2014
Customers that appear to be difficult are usually caused because they are emotional. You must defuse the emotion before you can effectively work with them. This means effectively projecting empathy for their issues. Convincing the customer that you understand, that you feel badly for their problems and frustrations and genuinely want to help them will then normally allow you to hold a constructive conversation that can achieve a satisfactory resolution.
Read moreWhy Do Some People Pick the Wrong Franchise?
Posted by Ed Teixeira May 16, 2014
The franchise industry certainly doesn’t lack the resources for guiding individuals towards making the right franchise decision. There are countless articles, numerous books, the FTC, State and franchise industry websites that provide advice and strategies for prospective franchisees. The Internet is replete with articles both favorable and unfavorable about franchisiors and franchisees. These resources if utilized can help to lower the risk of failure faced by potential franchisees. However, in spite of this, some franchisees will still fail. In many cases, these failures are the result of other factors, rather than the result of a lack of information, guidance and resources. A prospective franchisee needs to avoid the pitfalls that can result from choosing and investing in the wrong franchise.
Read moreYou Can Win Immunity From The Procrastination Epidemic
Posted by Franchise Grade Team May 1, 2014
Everywhere people are dreaming big and accomplishing less.
Read moreShould A Franchisor Support A Franchisee's Local Social Media Efforts?
Posted by Franchise Grade Team March 8, 2014
Recently I met with a franchisor that is quickly growing the franchise across Canada. What I discovered about the company’s social media surprised me…not because I haven’t seen evidence of it before with other franchises but because I’ve never met a franchisor state it quite as plainly as this one did.
Read moreThe Only Personality Type You Ever Need To Hire
Posted by Franchise Grade Team February 25, 2014
The personality type of your staff determines your business’s success.
Read moreUnderstanding the Economics behind Franchisor-Franchise Conflict
Posted by Franchise Grade Team January 17, 2014
While buying a franchise can offer would-be business owners the benefits of an established brand name and a proven operating system, it can also mire franchisees in legal disputes. Because many disagreements between franchisors and franchisees stem from the disparity in how the two parties earn money, developing a basic understanding of these differences should help would-be franchisees avoid a heap of trouble later.
Read moreThe # 1 Question to Ask Existing Franchisees
Posted by Franchise Grade Team January 13, 2014
Are you interested in investing into a franchise?
Read moreWhy Some Franchisees Fail
Posted by Ed Teixeira December 18, 2013
Before considering a franchise opportunity it’s important to know why a franchisee can fail. Armed with this information, it will make it easier to determine if you’re suited for a particular franchise.
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