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Share /Four Ways to Enhance Franchise System Success
Posted by Franchise Grade Team October 12, 2016
Like the owners of any business, those running successful franchise chains tend to manage their companies differently from their counterparts at unsuccessful systems. While much of what differentiates the best from the rest is similar to what separates all high performing companies from low performing ones – better products, employees, and appreciation of what customers want – research also shows that high and low performing franchisors design their systems in four fundamentally different ways: They have different rules about who can own outlets; use different mechanisms to control franchisee behavior; take different approaches to the time horizon of their agreements; and employ different policies toward advertising and brand name development.
Read moreWhy Do Some People Pick the Wrong Franchise?
Posted by Ed Teixeira May 16, 2014
The franchise industry certainly doesn’t lack the resources for guiding individuals towards making the right franchise decision. There are countless articles, numerous books, the FTC, State and franchise industry websites that provide advice and strategies for prospective franchisees. The Internet is replete with articles both favorable and unfavorable about franchisiors and franchisees. These resources if utilized can help to lower the risk of failure faced by potential franchisees. However, in spite of this, some franchisees will still fail. In many cases, these failures are the result of other factors, rather than the result of a lack of information, guidance and resources. A prospective franchisee needs to avoid the pitfalls that can result from choosing and investing in the wrong franchise.
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