Skip to main content

Market Research

Share /

Some Franchisors Neglect the Importance of Market Research

Posted by Franchise Grade Team March 21, 2016

There are two primary objectives franchisors seek to achieve! First, the recruitment of qualified franchise candidates and second, growing their franchise network with successful franchisees. However, a number of franchisors neglect another important objective that’s related to the two. This requires having an effective franchise recruitment and development strategy that targets the right markets.

Read more

All information provided on the blog articles is obtained by Franchise Grade from sources believed by Franchise Grade to be reliable and accurate. Any forecasts, calculations or predictions contained on the are articles are believed to be as accurate as the data and methods will allow.