Market
Share /What's More Important for Franchise Growth: The Market or The Location
Posted by Ed Teixeira May 17, 2017
When developing a strategy for developing a franchise system, franchisors often follow different paths. In some case’s the path a franchisor selects will depend upon a number of factors, the type of franchise, its size, required investment and system maturity. Based upon these attributes franchisors will usually migrate to one of the following approaches:
Read moreIt’s Time to Know Just How Marketable Your FDD Is
Posted by Franchise Grade Team March 11, 2016
Using the term marketable to describe a Franchise Disclosure Document might appear to be a misnomer, however, when one considers the relevance of an FDD it may be acceptable to use the term. This is because the FDD not only fulfills a franchise regulatory requirement but also presents a profile and performance summary of a franchise as well as a comparison to other franchise categories and systems.
Read moreHow Social Media Could Shape Your Decision to Purchase a Franchise
Posted by Franchise Grade Team February 6, 2014
Social media communication can actually be a great indicator as to how a franchise system supports its franchisees. Once you’ve narrowed down your potential franchise choices, take some time to look at their social media and consider the following things.
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