---
title: Blog | improving | FranchiseGrade.com, Inc.
description: improving | Our advice and commentary from industry experts will help you attract and engage investors, by validating key points of interest and reinforcing your brand message, as candidates review franchise opportunities.
---

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# improving

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### Don’t Get Stuck in Reverse!

Posted by [**Franchise Grade Team**](https://mvp.franchisegrade.com/blog/author/admin) December 18, 2014

![](https://mvp.franchisegrade.com/hs-fs/hubfs/assets/images/blogs/the-market-or-the-location.png?width=600&height=400&name=the-market-or-the-location.png)

It's hard to hit a target facing the wrong direction.

[Read more ](https://mvp.franchisegrade.com/blog/dont-get-stuck-in-reverse)

---

All information provided on the blog articles is obtained by Franchise Grade from sources believed by Franchise Grade to be reliable and accurate. Any forecasts, calculations or predictions contained on the are articles are believed to be as accurate as the data and methods will allow.

```json
{
  "@context" : "https://schema.org",
  "@type" : "Organization",
  "address" : [ {
    "@type" : "PostalAddress",
    "addressCountry" : "United States of America",
    "addressLocality" : "Philadelphia",
    "addressRegion" : "Pennsylvania",
    "postalCode" : "19103",
    "streetAdress" : "Suite 3600, 1650 Market Street"
  } ],
  "founder" : {
    "@type" : "Person",
    "name" : "Jeff Lefler"
  },
  "foundingDate" : "2013-01-01",
  "legalName" : "Better Franchising Inc.",
  "logo" : {
    "@type" : "ImageObject",
    "url" : "//f.hubspotusercontent40.net/hubfs/3867240/ADMIN/FG-Logos/fg-logo-tagline.png"
  },
  "name" : "FranchiseGrade.com, Inc.",
  "sameAs" : [ "https://twitter.com/franchisegrade", "https://www.facebook.com/FranchiseGrade/", "https://www.linkedin.com/company/franchisegrade-com", "https://www.youtube.com/c/Franchisegrade" ],
  "telephone" : "1-800-975-6101",
  "url" : "//mvp.franchisegrade.com"
}
```